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Strive Snaps Up More Bitcoin, Brings Holdings to 25,000 BTC 

Nasdaq-listed bitcoin treasury Strive now holds 25,000 BTC — worth nearly $2 billion — following its latest buy. 

The company said Monday that it bought 469 bitcoins at an average price of approximately $77,954. It is still the fifth biggest publicly traded bitcoin company, according to Bitcoin Treasuries. Strategy, Twenty One, Metaplanet, and MARA all hold more bitcoin than Strive. 

CEO Matt Cole wrote on X Monday that 100% of the capital raised during the week came through sales of SATA, Strive’s perpetual preferred stock.

Dallas, Texas-based Strive’s stock (ASST) was trading more than 6% higher following the news. 

The first billion’s the hardest. pic.twitter.com/1EDYiZ10TD

— Matt Cole (@ColeMacro) September 13, 2026

Strive debuted as an official bitcoin treasury last year. The company was founded by former Ohio gubernatorial candidate and tech entrepreneur Vivek Ramaswamy. 

In January 2026, it completed the acquisition of Semler Scientific in an all-stock deal — the first instance of a publicly traded Bitcoin treasury company acquiring another such company. 

Like with other digital asset treasuries, the idea is that investors can get amplified returns from Strive’s stock. The company buys bitcoin with equity, and maintains a debt-free balance sheet: no bonds, no credit lines, and no leveraged positions that could trigger forced liquidation in a downturn. 

The company is different to other major bitcoin treasuries because it has no debt. 

Other major bitcoin treasuries — like the biggest, Strategy — have used leverage to buy the leading cryptocurrency. 

Strive CEO Matt Cole has described the company as debt-free with zero margin requirements and zero encumbered bitcoin.

This post Strive Snaps Up More Bitcoin, Brings Holdings to 25,000 BTC  first appeared on Bitcoin Magazine and is written by Mathew Di Salvo.

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