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DeepSeek is preparing users for a big price hike

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TL;DR
  • DeepSeek has reportedly sent out notices to its clients about an upcoming price hike.
  • This means DeepSeek’s current position as the most cost-effective AI service in the business may be short-lived.
  • Notably, this is separate from a mid-July price increase announced by the company for peak-hour usage to ease server loads.

Among AI providers like OpenAI, Google, and Anthropic, China-based DeepSeek has emerged as a more economical option for many. The company earned some positive headlines recently following the launch of its powerful V4 Flash model. Well, there’s some bad news coming today, as DeepSeek is seemingly planning a price hike.

According to a report by Bloomberg, DeepSeek is sending notices to its clients, informing them of a “significant” price increase. There’s no word on how much more expensive its offerings will be, nor on when the updated prices will take effect. The general idea behind the notice was to give users enough time to prepare for the imminent changes.

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